How Was Sailor Moon Initially Marketed to Audiences?

Gee, I wonder what this show's about?

Gee, I wonder what this show’s about?

Quick! Name another anime besides Sailor Moon that began airing in 1992!

Pretty tough, huh? Well, that’s probably because out of the forty anime series to debut in 1992, only six of them lasted more than a year — many surviving only a few months.1

While we all know Sailor Moon today as a global phenomenon, it’s easy to forget that the series was by no means a guaranteed hit. In fact, many of the parties involved in the series’ creation were so caught off guard by its success that they didn’t even have products lined up to capitalize on it!

So how did Ms. Takeuchi and co. manage to draw so many fans to Sailor Moon? And, possibly even more importantly, how did the critics react to the series?

Today we’re going to travel back to late 1991 to see what the manga/anime landscape looked like through the eyes of a budding shojo fan. Spoiler: even before the series aired, people were making fun of Tuxedo Mask’s name!

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Who Sentenced Sailor Pluto to Death?

Oh, Pluto... if only you knew what's coming next

Oh, Pluto… if only you knew what’s coming next

While Sailor Saturn is generally considered by fans to be the most unlucky of the Senshi, personally I’d argue that it’s Setsuna who really got the short end of the Moon Stick.1 Between her unrequited love for a married man, having a non-sensical back story, and getting killed for literally doing her job, it’s not easy being Sailor Pluto.

One thing that’s always bothered me, though, were the circumstances surrounding her death in the Black Moon arc. Why did she die, and who condemned her to death in the first place?

Today we’re going to take a closer look into Sailor Pluto’s so-called “taboos” and how they ended up being placed on her. Make sure your Space-Time doors are fully closed, you’ve had your morning coffee or tea, and let’s get going!

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Why Was the Sailor Moon SuperS Anime So Different From the Manga?

Sailor Moon SuperS: What Went Wrong?

Sailor Moon SuperS: What Went Wrong?

In all my years of writing about Sailor Moon, I’ve found that Sailor Moon SuperS seems to be the odd duck of the series. Some fans swear by it as peak Sailor Moon while others recommend skipping it entirely.1 And yet I hear none of these complaints levied against the manga. In fact, it’s generally well-loved among fans — which I suppose bodes well for the upcoming movies!

The reason for all this, of course, is due to the peculiar decision to take an extreme departure from Ms. Takeuchi’s storyline and try new things with the anime.

But that’s not good enough for me. I want… nay, need answers! Why did the anime production staff decide to deviate from the manga story? Why did they cut so many characters? And why did the story take such a comical turn?

Today we’re going to take a look into what the anime staff were thinking and the reasoning behind their changes. Sit back, grab a coffee, and read on — things are about to get Super!

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Were the Sailor Senshi Dating Endymion’s Shitennou?

True love at last? Or something else...?

True love at last? Or something else…?

Broken down to its simplest elements, Sailor Moon is the story of a bizarrely talented totally ordinary junior high school girl who is actually the reincarnation of a princess from a long-forgotten space kingdom fighting against the forces of evil in defense of truth and love.

Though this isn’t in itself noteworthy, what is surprising is just how unlucky in love everyone else in the series tends to be. After all, outside of Haruka and Michiru’s relationship, none of the other main cast members are ever really paired off with a romantic partner.1

… except that’s not entirely true.

Today we’re going to talk about the surprisingly controversial relationship between the Sailor Senshi and the Shitennou, from its inception to where it stands in Sailor Moon canon. Whether you love it or hate the pairing, there’s something interesting to learn for everyone!

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Sailor Moon Editor Fumio “Osabu” Osano Discusses the Series’ Creation (Part 3)

Sailor Moon: The Next Generation

Sailor Moon: The Next Generation

In this third and final installment, Ms. Takeuchi’s friend, editor, and partner-in-crime Fumio “Osabu” Osano goes deep and discusses the inspiration behind some of Sailor Moon‘s most pivotal scenes and the impact the series has had on society as a whole!

Don’t miss out on this rare behind-the-scenes look into the history of our favorite series!1

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Sailor Moon Editor Fumio “Osabu” Osano Discusses the Series’ Creation

The Sailor Team

The Sailor Team

Whether you’re a casual fan of the series or a dyed-in-the-wool Moonie, you have to admit that very few anime series do birthdays quite like the Sailor Moon franchise does.

The June 30, 2019 event was no different, with a slew of large announcements awaiting eager fans, including some tantalizing glimpses of the character art for the upcoming Sailor Moon Crystal movie, led by the 90s Sailor Moon art director veteran Kazuko Tadano, as well as information on a Sailor Moon ice show, cafe, and more.1

But in addition to offering this exciting images of Sailor Moon‘s future, we were also lucky enough to get a “behind the curtain” look at the creation of the series through the eyes of Naoko Takeuchi’s Nakayoshi editor, Fumio “Osabu” Osano, via an interview with the Japanese pop culture news site, Natalie.2

There’s a lot of interesting background information here that I wanted to share, so I decided to translate the whole interview across several parts. I hope you enjoy it as much as I did!

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